Privacy Policy for Posma AI, Inc.

3.1 Information You Provide Directly

When using Posma AI, we collect:

A. Account & Identity Data

• Full name
• Email address
• Brokerage/company name (if provided)
• ZIP code (primary market)
• City and state (if provided)

B. Brand Profile Data (Core to Product Functionality)

• Positioning statements (e.g., luxury specialist, relocation expert)
• Target audience details
• Niche
• Brand voice preferences
• Content pillars
• Business goals (e.g., inbound listings, geographic dominance)

C. Content Inputs

• Property listings (addresses, features, descriptions)
• Notes, prompts, and instructions
• Uploaded files (if supported)
• Competitor names and business descriptions
• User observations about competitor positioning, content or market reputation
• Professional profile and website links supplied by users
• Submitted links may be stored and processed as text references. Unless a feature expressly states otherwise, Posma AI does not access or extract the contents of those external pages merely because a URL was submitted.

D. Communication Data

• Messages drafted using the platform (DMs, emails)
• Newsletter content
• Engagement responses

3.2 Automatically Collected Data

We automatically collect:

• IP address
• Device type and browser
• Usage logs (feature usage, clicks, session duration)
• Referral URLs
• Approximate location (based on IP)

3.3 Payment and Financial Data

Payments are securely processed through authorized third-party payment processors, such as Stripe. Additional financial service providers may be used as necessary to support the operation of the Services.
Posma AI does not store your full payment card information. Payment information is handled directly by our authorized payment processing providers in accordance with their own security and privacy practices.

We do not store:

• Full credit card numbers
• Banking credentials

We may store:

• Subscription status
• Limited transaction metadata (e.g., payment status, transaction identifiers, billing history)

3.4 AI Processing Data

To generate AI-powered outputs, we may process your data using authorized third-party artificial intelligence providers, such as OpenAI. These providers process data solely for the purpose of delivering the Services and may change over time as our platform evolves.

Data processed for AI generation may include:

• Prompts and instructions you provide
• Content generated by the Services
• Context from your Brand Profile and onboarding information
• Other information necessary to generate requested outputs

We use your data to:

4.1 Deliver Core Product Features

• Generate social media posts from listings
• Create weekly content strategies
• Build newsletters and email campaigns
• Draft replies to emails and DMs

4.2 Personalize Outputs

Your Brand Profile is used to:

• Maintain consistent tone and positioning
• Align all content with your target ZIP code and audience
• Align generated outputs with the user’s stated real estate marketing goals

4.3 Improve the Platform

• Analyze feature usage
• Improve AI output quality
• Debug and enhance performance

4.4 Communication

• Send account updates
• Provide onboarding guidance
• Notify about product changes

4.5 Legal & Compliance

• Prevent fraud
• Enforce terms
• Comply with U.S. regulations

We do not sell your personal data.

We may share personal information with trusted third-party service providers that help us operate, maintain, deliver, and improve the Services. These providers may perform functions such as AI processing, payment processing, hosting, authentication, analytics, email delivery, customer support, and other operational services. The specific providers we use may change from time to time as our platform evolves.

5.1 Service Providers

These providers may perform services such as:

• Artificial intelligence processing
• Payment processing
• Cloud hosting and infrastructure
• User authentication and security
• Email delivery and customer communications
• Analytics and performance monitoring
• Customer support
• Other operational services necessary to provide and improve the Services

5.2 Legal Authorities

If required to:

• Comply with law
• Respond to legal requests
• Protect rights and safety

5.3 Business Transfers

In case of:

• Acquisition
• Merger
• Asset sale

6.1 Nature of AI Outputs

• Outputs are generated probabilistically
• Content may require human review before publishing

6.2 Data Use in AI Systems

• Inputs may be processed by third-party AI providers
• We use third-party AI providers to process prompts and generate outputs. The handling of information by those providers is subject to their applicable terms and our service configuration.

6.3 Responsibility

Users are responsible for:

• Verifying accuracy of generated content
• Ensuring compliance with real estate advertising laws